Facebook and Instagram advertising in Meta Ads Manager, from first campaign to reporting.
6 Weeks
Programme length
Beginner to Intermediate
Difficulty level
Classroom & live online
Format
Certificate
On completion
Admissions open
Free demo class & counselling
Session slots
A 6 Weeks, beginner to intermediate programme taught at our Hoshiarpur centre in Model Town and live online, with live projects and placement support built in.
Six weeks on paid advertising across Facebook and Instagram: account and page setup, campaign objectives, audience targeting, ad creatives and copy, pixel tracking, lead and WhatsApp campaigns, budgets and reading results in Meta Ads Manager.
Key course facts
Core tools covered: Meta Ads Manager • Meta Business Suite • Meta Pixel & Events Manager • Facebook Page • Instagram • WhatsApp Business • Canva
Certificate on completion
Awarded when you finish the course
Live project work
Built into the course, for your portfolio
Placement support
Included with every course
Morning, evening & weekend batches
At the centre or live online
Meta Ads
6 WeeksBeginner to IntermediateHoshiarpur & live online
Classroom & live online
Morning, evening & weekend
4 modules and 16 topics across 6 Weeks, in the order you learn them. Open any module to see what it covers.
Everything set up correctly before a rupee is spent.
What this module covers
4 topics
Choosing who sees the ad and what it is meant to achieve.
What this module covers
4 topics
Ads people stop for, and enquiries you can follow up.
What this module covers
4 topics
Measuring results and deciding what to change.
What this module covers
4 topics
What you can do by the end of the course — each one practised in class and in the projects you build.
5
skills, start to finish
Set up a Business Manager, ad account, page and Instagram profile correctly
Choose the right objective and audience for a business goal
Create image, video and carousel ads with clear copy and an offer
Run lead and click-to-WhatsApp campaigns and track them with the pixel
Read Ads Manager reports and adjust budgets, audiences and creatives
Tools covered in this course: Meta Ads Manager, Meta Business Suite, Meta Pixel & Events Manager, Facebook Page, Instagram, WhatsApp Business, Canva.
Every course includes live projects. These are the ones you finish this course holding — built in class and kept for your portfolio.
A lead-form campaign for a Hoshiarpur coaching centre, with targeting, three creatives and a follow-up sheet.
Skills practised Targeting, Lead generation, Ad copy
A festival offer for a boutique that sends enquiries straight to WhatsApp, planned within a fixed budget.
Skills practised Offers, Creatives, Budgeting
Pixel events set up on a website, a retargeting ad set built on them, and a results report for the owner.
Skills practised Tracking, Retargeting, Reporting
Counselling and the demo class are free. Come to the Hoshiarpur centre in Model Town or join live online, in a morning, evening or weekend batch.
Every session is spent building and editing campaigns in a real ad account.
Targeting, budgets and offers worked out for businesses in and around Hoshiarpur.
Pixel, events and lead forms installed and tested, not just described.
Attend at our Hoshiarpur centre or join the same batch live online.
Timings that suit students, working marketers and business owners.
A techcadd Hoshiarpur certificate once you complete the course and its campaign project.
4
Modules
6 Weeks
Course duration
Online / Offline
Mode of learning
Free
Counselling & demo class
Advertising is learnt by running campaigns and reading what the numbers say. Every topic here is practised inside Ads Manager, on the kind of local business a Hoshiarpur advertiser actually promotes.
You build campaigns, ad sets and ads yourself rather than watching screenshots.
Boutiques, coaching centres, clinics, restaurants and immigration consultants — the advertisers you will work for.
Reach, cost per result, CTR and ROAS read together, so you know what to change and why.
The trainer goes through your campaign structure and creatives and you rework them.
The course is built for learners arriving from different starting points.
Run billing, stock and accounts yourself instead of depending on someone else.
Add a paid advertising skill you can demonstrate, with campaigns you built yourself.
Skills you can bill for, plus the delivery habits clients expect.
Build the portfolio and interview practice that a first role actually asks for.
Weekend batches and 1-on-1 mentoring for people training without taking leave.
Eligibility
Not sure whether your background fits? Counselling is free — tell us your background and goal and we will suggest the right batch, with no obligation.
The stack you work with in class and in the live projects.
Finishing Meta Ads puts three separate documents in your file — each one for a different part of what you did.
Awarded when you complete the Meta Ads programme. Where the track has a recognised vendor exam, we prepare you for that as well.
For the live project you build during Meta Ads, naming the work and the tools you used — so the project on your CV is backed by paper, not just claimed.
Take your training as a university internship and you finish with an internship letter covering your weeks on a project team.
See internship trainingIllustration — ask to see a real certificate at the centre.
How the paper is used
The roles Meta Ads prepares you for, and the kinds of employers who use these skills. Outcomes depend on your own work and the market — we prepare you for interviews, we do not promise a job or a number.
Placement support comes with every course — portfolio review, mock interviews and guidance on where to apply.
Talk about placementsMost Meta Ads courses cover a similar syllabus. What separates them is what you build while you are there, and what happens after the last session.
At techcadd: Every module ends in built work, and the course finishes with a portfolio project that goes through review.
At most places: Varies — worth asking whether you finish with work you can show.
At techcadd: A completion certificate when you finish the course.
At most places: Varies from course to course.
At techcadd: Included with the course: portfolio review, mock interviews and preparation for the roles you are targeting.
At most places: Worth checking what is included and what is extra.
At techcadd: Free career counselling and a free demo class, with no registration fee.
At most places: Not always offered before enrolment.
At techcadd: At our Model Town centre in Hoshiarpur or live online — the same material, and you can switch if your schedule changes.
At most places: Often one format only.
At techcadd: Small batches in morning, evening and weekend slots, with direct access to your trainer.
At most places: Timings and batch sizes differ.
Compare us on the same points before you enrol anywhere — sit a demo class and ask to see the project work students finish with.
Still unsure? A ten-minute call with a counsellor usually settles it faster than any brochure.
Ask us directly
What the call covers
Counselling and the demo class are both free.
It is a practical course at our Model Town centre on advertising with Facebook and Instagram through Meta Ads Manager — account setup, objectives, targeting, creatives, lead and WhatsApp campaigns, pixel tracking and reporting.
Shop and business owners who want to run their own ads, marketing students, freshers, working marketers and freelancers who manage pages for clients.
Basic computer and smartphone use, and a Facebook and Instagram account. No marketing background is needed.
Digital Marketing covers SEO, Google Ads, social media, content and email at a working level. This course is only Facebook and Instagram advertising, so far more time goes into campaign structure, targeting, tracking and reading results in Ads Manager.
No. Campaigns are built, reviewed and explained in class without you having to publish them. If you want to run a live campaign for your own business, you set the budget yourself and the trainer helps you set it up and read the results.
6 Weeks, across 4 modules and about 26 sessions. Weekday and weekend batches cover the same syllabus, so choose the timing that suits you.
Classes run at the techcadd centre in Model Town, Hoshiarpur (Inside City Center, near Bus Stand, Model Town, Hoshiarpur, Punjab 146001), and live online. Both cover the same material, so you can switch if your schedule changes.
Yes. You receive a techcadd Hoshiarpur certificate for Meta Ads after completing the course and its final assessment.
Yes. Counselling and the demo class are free — visit the Model Town centre or book one online, see how the class is run, and then decide.
Send your question and a counsellor will call you back — batch timings, fees, placement support, certification. No obligation to enrol.
We use your number only to answer this enquiry.
6 Weeks
Search, shopping and display campaigns run against a real budget.
4 Months
SEO, local search, social, paid ads, content and analytics — planned, run and measured on real campaigns.
6 Weeks
Earn search traffic that keeps arriving after you stop paying for it.
3 Weeks
Posters, social media posts, invitations and short videos made quickly in Canva.
Beyond the syllabus
Ready to get started?
Talk to a counsellor about Meta Ads. One call is usually enough to know which track fits your background, your schedule and the job you want.