01Open now
Account structure
Campaigns, ad groups and why structure decides cost.
4 topicsModule 1 of 41 week5 sessions
What this module covers
4 topics
- 01Campaign types
- 02Ad groups
- 03Budgets
- 04Settings
Digital Marketing · 6 Weeks
Google Ads Course in Hoshiarpur
Search, shopping and display campaigns run against a real budget.
6 Weeks
Programme length
Beginner to Intermediate
Difficulty level
Classroom & live online
Format
Certificate
On completion
Admissions open
Free demo class & counselling
Session slots
- Morning
- Evening
- Weekend
- Live online
Overview
Aboutthisprogramme
A 6 Weeks, beginner to intermediate programme taught at our Hoshiarpur centre in Model Town and live online, with live projects and placement support built in.
Six weeks inside Google Ads: account structure, keywords, ad copy, bidding and the reporting that ties spend to revenue.
Key course facts
- Duration
- 6 Weeks
- Skill level
- Beginner to Intermediate
- Format
- Classroom & live online
- Certification
- Certificate on completion
Core tools covered: Google Ads • Merchant Centre • GA4 • Google Tag Manager • Looker Studio • Keyword Planner
Certificate on completion
Awarded when you finish the course
Live project work
Built into the course, for your portfolio
Placement support
Included with every course
Morning, evening & weekend batches
At the centre or live online
Digital Marketing
Google Ads
6 WeeksBeginner to IntermediateHoshiarpur & live online
Classroom & live online
Morning, evening & weekend
Roles this leads to
- PPC Specialist
- Performance Marketer
- Campaign Manager
- Freelance Ads Consultant
Modules
Thecurriculum,modulebymodule
4 modules and 16 topics across 6 Weeks, in the order you learn them. Open any module to see what it covers.
01 of 04Account structure
02Up next
Keywords & copy
Match types, negatives and ads that earn the click.
4 topicsModule 2 of 42 weeks8 sessions
What this module covers
4 topics
- 01Match types
- 02Negatives
- 03Ad copy
- 04Extensions
03Up next
Bidding & optimisation
Spending where it returns.
4 topicsModule 3 of 42 weeks8 sessions
What this module covers
4 topics
- 01Bid strategies
- 02Quality Score
- 03A/B tests
- 04Landing pages
04Up next
Shopping & reporting
Product ads and proving the result.
4 topicsModule 4 of 41 week5 sessions
What this module covers
4 topics
- 01Merchant Centre
- 02Shopping
- 03Conversion tracking
- 04Reporting
Skills covered
Whatyouwilllearn&toolscovered
What you can do by the end of the course — each one practised in class and in the projects you build.
5
skills, start to finish
- 01
Structure an account for control
- 02
Choose match types and negatives deliberately
- 03
Write and test ad copy
- 04
Set bid strategies against a goal
- 05
Track conversions and report on ROAS
Tools covered in this course: Google Ads, Merchant Centre, GA4, Google Tag Manager, Looker Studio, Keyword Planner.
Projects
Projectsyouwillbuild
Every course includes live projects. These are the ones you finish this course holding — built in class and kept for your portfolio.
01IntermediateLive search campaign
A campaign planned, launched and optimised on a supervised budget.
- Google Ads
- GA4
Skills practised Structure, Bidding, Reporting
02BeginnerShopping feed setup
A product feed and shopping campaign from scratch.
- Merchant Centre
Skills practised Feeds, Targeting, Tracking
Why choose us
WhychooseaGoogleAdsCourseinHoshiarpur?
- Industry training
- Live projects
- Certification
- Placement support
Counselling and the demo class are free. Come to the Hoshiarpur centre in Model Town or join live online, in a morning, evening or weekend batch.
Industry-oriented curriculum
Built backwards from what employers ask for and updated as the software changes.
Hands-on from day one
You spend more time doing than watching. Every concept is practised on the software itself.
Mentor guidance
Small batches, direct access to your trainer, and reviews on the work you produce.
Real-world tools
The same software, at current versions, that design offices, agencies and workshops use.
Interview preparation
Mock rounds, portfolio review and the questions this particular role gets asked.
Career-focused outcome
The programme ends with work you can show and a plan for the roles you are targeting.
4
Modules
6 Weeks
Course duration
Online / Offline
Mode of learning
Free
Counselling & demo class
Meet the team
Whylearnwithus?
Every trainer here has done the work they teach. That is the whole basis of the teaching: answers come from current practice rather than from a slide deck written three years ago.
Practitioners, not presenters
Sessions are run by people who have worked in the field, so the examples come from real drawings, real campaigns and real jobs.
Project-based from week one
You build as you learn. Each module ends in something that runs, not in a quiz.
Personalised guidance
Small batches mean your mentor knows what you are stuck on and what you are aiming at.
Doubt support that continues
Doubt sessions and mentor hours carry on after the certificate is printed.
Who can join
WhocandoaGoogleAdsCourseinHoshiarpur?
The course is built for learners arriving from different starting points.
Beginners
No prior experience needed — the first modules start from fundamentals.
College students
Fits alongside a degree, with weekend and evening batches covering the same syllabus.
Freshers
Build the portfolio and interview practice that a first role actually asks for.
Working professionals
Weekend batches and 1-on-1 mentoring for people training without taking leave.
Career switchers
A structured route in from another field, with guidance on how to position the move.
Eligibility
How the course runs
- Level: Beginner to Intermediate
- Duration: 6 Weeks
- Mode: Online / Offline
- Morning, evening and weekend batches
- Attend at the Hoshiarpur centre in Model Town, or live online
Not sure whether your background fits? Counselling is free — tell us your background and goal and we will suggest the right batch, with no obligation.
Tools
Tools&technologiesyouwilluse
The stack you work with in class and in the live projects.
- Google Ads
- Merchant Centre
- GA4
- Google Tag Manager
- Looker Studio
- Keyword Planner
- Used in the live projects
- Morning, evening & weekend batches
- Hoshiarpur centre (Model Town) or live online
Certification
Whatyouleavewith
Finishing Google Ads puts three separate documents in your file — each one for a different part of what you did.
Course completion certificate
CertificationAwarded when you complete the Google Ads programme. Where the track has a recognised vendor exam, we prepare you for that as well.
Project completion certificate
Live projectFor the live project you build during Google Ads, naming the work and the tools you used — so the project on your CV is backed by paper, not just claimed.
Internship letter
Industrial trainingTake your training as a university internship and you finish with an internship letter covering your weeks on a project team.
See internship training
Illustration — ask to see a real certificate at the centre.
How the paper is used
- Add it to your CV and your LinkedIn profile alongside the work you built.
- Keep the project with it: the certificate says you finished, the project shows what you can do.
- Bring it to interviews — our placement support helps you present both.
Future scope
Wherethiscoursetakesyou
The roles Google Ads prepares you for, and the kinds of employers who use these skills. Outcomes depend on your own work and the market — we prepare you for interviews, we do not promise a job or a number.
- 01
PPC Specialist
- 02
Performance Marketer
- 03
Campaign Manager
- 04
Freelance Ads Consultant
Where the work is
- Product and agency teams
- Freelance projects
- Campus placements
- In-house roles
Where to go next
- Digital Marketing
- SEO
- Meta Ads
- Graphic Design
Who is hiring
- E-commerce
- Local services
- EdTech
- Lead generation
Placement support comes with every course — portfolio review, mock interviews and guidance on where to apply.
Talk about placementsCompare
Howwediffer
Most Google Ads courses cover a similar syllabus. What separates them is what you build while you are there, and what happens after the last session.
Live projects
At techcadd: Every module ends in built work, and the course finishes with a portfolio project that goes through review.
At most places: Varies — worth asking whether you finish with work you can show.
Certification
At techcadd: A completion certificate when you finish the course.
At most places: Varies from course to course.
Placement support
At techcadd: Included with the course: portfolio review, mock interviews and preparation for the roles you are targeting.
At most places: Worth checking what is included and what is extra.
Before you enrol
At techcadd: Free career counselling and a free demo class, with no registration fee.
At most places: Not always offered before enrolment.
Where you study
At techcadd: At our Model Town centre in Hoshiarpur or live online — the same material, and you can switch if your schedule changes.
At most places: Often one format only.
Batches
At techcadd: Small batches in morning, evening and weekend slots, with direct access to your trainer.
At most places: Timings and batch sizes differ.
Compare us on the same points before you enrol anywhere — sit a demo class and ask to see the project work students finish with.
FAQs
Commonquestions
Still unsure? A ten-minute call with a counsellor usually settles it faster than any brochure.
Ask us directly
What the call covers
- Which batch — morning, evening, weekend or live online — fits around your college or job.
- Fees and EMI options for the course.
- Whether this course or a neighbouring one suits the background you are coming from.
Counselling and the demo class are both free.
Yes. Google Ads begins from fundamentals, and the pace is set so nothing is assumed.
Basic computer familiarity. Anything else the track needs is introduced in the first module.
Both. Batches run at the Hoshiarpur campus and online, covering identical material, so you can switch format if your schedule changes.
Yes. Scheduled doubt sessions run alongside the batch, and mentor hours continue after you finish the programme.
Yes. You receive a techcadd completion certificate once you finish the course and its final assessment.
Yes. Every module ends in work you complete yourself, and the course finishes with a portfolio project your trainer reviews with you.
Enquire
TalktousaboutGoogleAds
Send your question and a counsellor will call you back — batch timings, fees, placement support, certification. No obligation to enrol.
+91 62843 47710Call the admissions deskWhatsAppMessage a counsellor for a quick replyinfo@techcadd.comEmail us your questions
We use your number only to answer this enquiry.
Students also consider
- Digital Marketing
Digital Marketing
4 Months
SEO, local search, social, paid ads, content and analytics — planned, run and measured on real campaigns.
- Digital Marketing
SEO
6 Weeks
Earn search traffic that keeps arriving after you stop paying for it.
- Digital Marketing
Meta Ads
6 Weeks
Facebook and Instagram advertising in Meta Ads Manager, from first campaign to reporting.
- Web & Graphic Design
Graphic Design
4 Months
Logos, posters, social media and print design in Photoshop, Illustrator and CorelDRAW.
Beyond the syllabus
Before you decide
- From the blogGuides on tools, skills and careers, written for students weighing up their next course.Read the blog
- Industrial trainingFrom 45-day university requirements to six-month job-ready programmes, closed with an internship letter.See the tracks
- Student reviewsWhat students who trained at the Model Town centre and online say about their time here.Read the reviews
Ready to get started?
Start building your career today.
Talk to a counsellor about Google Ads. One call is usually enough to know which track fits your background, your schedule and the job you want.
- Free career counselling
- No registration fee
- Placement support included