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Digital Marketing

SEO, local search, social, paid ads, content and analytics — planned, run and measured on real campaigns.

Kick-start your marketing career with structured Digital Marketing training in Hoshiarpur. You learn SEO, social media marketing, Google Business Profile, content marketing, online advertising, email marketing, WordPress, analytics and campaign management. Suited to students, freshers, business owners, freelancers and working professionals who want to understand how businesses become visible online, generate leads and grow through digital platforms.

4.8 from 143 student reviews
Digital Marketing training at TechCadd
Certificate on completion
Category
Marketing
Level
Beginner to Advanced
Duration
4 Months
Mode
Online / Offline
Digital Marketing introductionIntroduction video coming soon
Watch

Watch Course Introduction

Learn, practise, market. See how learners work through marketing concepts, build campaigns, use the tools, optimise websites and run social platforms through assignments and projects.

A short walkthrough of the syllabus, the projects you will build and how the batches are run — worth five minutes before you enrol.

Audience

Who can do this course?

The programme is built to work for people arriving from very different starting points.

  • Students & freshers

    Start with SEO, social media, content creation, Google Business Profile, analytics and online advertising.

  • BCA, MCA & other graduates

    Add practical, job-oriented marketing skills alongside your academic qualification.

  • Digital marketing aspirants

    Learn to plan campaigns, improve search rankings, manage social media, generate leads and analyse performance.

  • Business owners & entrepreneurs

    Promote your business online, improve local visibility, reach target customers and generate enquiries.

  • Career changers

    Move into digital marketing through a path that covers basics to advanced concepts, with projects throughout.

  • Freelancers & professionals

    Sharpen your ability to handle SEO, social, content, paid campaigns, analytics and digital branding for clients.

Why this program

Why choose this program?

Six things that separate a programme you finish from one you benefit from.

  • 01

    From basics to advanced, in phases

    Understand digital marketing from scratch, then move to advanced strategy across the channels that actually drive business outcomes.

  • 02

    Keyword research & search marketing

    Learn SEO and SEM in practice — keyword research, on-page, technical and off-page work, local SEO and Google Business Profile optimisation.

  • 03

    Social media on the platforms that matter

    Develop and run social strategy across Instagram, Facebook, LinkedIn, YouTube and more.

  • 04

    Campaign management

    Hands-on with website promotion, lead generation, content campaigns, local marketing and digital advertising — and how marketers track them.

  • 05

    Live projects & practical sessions

    Assignments, campaign planning, SEO activity, content development, social work and analytics rather than theory alone.

  • 06

    Practical skills for career growth

    Build toward roles in SEO, social media, content, performance marketing, digital advertising, local SEO and freelancing.

Curriculum

Course modules

12 modules, 122 sessions — sequenced so each one builds on what you just shipped.

  • 12 Modules
  • 4 Months
  • Beginner to Advanced
  • Certificate Included
  1. Beginner
  2. 12 Modules
  3. Advanced
  4. Projects
  5. Certification
  1. What this module covers

    • Marketing channels
    • Customer journey
    • Target audiences
    • Campaign objectives
    8 sessions
Outcomes

What you will learn

Concrete capabilities, not topics covered. Each one is demonstrated in work you keep.

  • Search engine optimisation and local SEO
  • Social media marketing and content strategy
  • Google Business Profile management
  • Paid advertising and lead generation
  • Website, WordPress and content marketing
  • Analytics, reporting and digital campaign skills
Toolchain

Tools & technologies you'll learn

The same tooling the teams hiring for this role use every day.

  • Google Search Console
  • Google Analytics
  • Google Business Profile
  • Google Ads
  • Meta Ads Manager
  • WordPress
  • Canva
  • SEO Tools
  • Keyword Research Tools
  • Social Media Platforms
  • Email Marketing Tools
  • Google Keyword Planner
  • Microsoft Excel
  • Content & Analytics Tools
After the course

Career outcomes

After completing Digital Marketing, these are the directions students most often take. Outcomes depend on your own work and the market — we do not promise placements or salaries.

  • Digital Marketing Executive

    Plan and run online marketing across SEO, social media, content, websites and campaigns.

  • SEO Executive

    Work on keyword research, on-page, technical and local SEO, content SEO and link building.

  • Social Media Executive

    Manage accounts, plan the content calendar, publish, engage the audience and analyse performance.

  • SEO Analyst

    Analyse website performance, keyword rankings, visibility, competitors and SEO opportunities.

  • Performance Marketing Executive

    Support paid campaigns, audience targeting, optimisation, lead generation and performance analysis.

  • Content Marketing Executive

    Create blogs, website copy, social content and promotional material for campaigns.

  • Digital Marketing Freelancer

    Offer SEO, social, content, local SEO and website promotion services independently.

  • Social Media Manager

    Own social strategy, manage brand accounts, coordinate content and build online presence.

Where the work is

  • Marketing agencies
  • In-house brand teams
  • Local business promotion
  • Freelance & consulting

Where to go next

  • Advanced Google Ads
  • Marketing analytics
  • Conversion rate optimisation
  • Marketing automation

Industry applications

  • Agencies
  • E-commerce
  • Education
  • Local business & retail
Practice

Hands-on projects

Every module ends in built work. These are the pieces you finish the programme holding.

  • SEO audit of a live website

    SEO audit of a live website

    Beginner

    A full on-page and technical review with keyword mapping and a prioritised fix list.

    • Search Console
    • SEO Tools
    • Excel

    Skills practised: Keyword research, On-page SEO, Reporting

  • Local business Google Business Profile

    Local business Google Business Profile

    Intermediate

    Profile optimisation, categories, services, posts and review strategy for a real local business.

    • Google Business Profile
    • Local SEO

    Skills practised: Local SEO, Citations, Review management

  • Social & paid campaign with reporting

    Social & paid campaign with reporting

    Advanced

    A planned content calendar plus a small paid campaign, measured and reported against its objective.

    • Meta Ads Manager
    • Google Analytics
    • Canva

    Skills practised: Campaign planning, Audience targeting, Analytics

A TechCadd trainer running a session
1000+Students TrainedLive ProjectsPlacement Support
  • 0+Happy Students
  • 0+Industry Projects
  • 0%Practical Training
  • YesIndustry Experts
Teaching

Why learn digital marketing with us?

Marketing is judged on results, so the work here is done on live sites and real campaigns. You leave with audits, calendars and reports you actually produced, not notes about how they are produced.

  • Learning through practice

    Go beyond theory with SEO activity, content assignments, social work, campaigns and analysis projects.

  • Beginner-friendly program

    Start with the concepts, then move to advanced SEO, social, ads, analytics, local SEO and campaigns.

  • Training with industry tools

    Hands-on with Google Business Profile, Analytics, Search Console, Google Ads, Meta Ads, WordPress, Canva and keyword tools.

  • Real marketing projects

    SEO optimisation, social campaigns, content creation, local business promotion and website analysis.

  • Structured sessions

    Classes, demonstrations, campaign exercises, performance analysis and doubt solving.

  • Marketing career skills

    Practical skills for internships, interviews, freelance work and agency or in-house marketing roles.

Student voices

What students say

Reviews from people who completed Digital Marketing.

  • Running a campaign with actual money on the line taught me more in three weeks than a year of reading.
    PBPriya BansalPerformance Marketer · Digital Marketing
  • The audit module gave me a repeatable process. I use the same checklist with freelance clients now.
    KTKaran ThakurSEO Specialist · Digital Marketing
Questions

Frequently asked questions

The questions counsellors are asked most about Digital Marketing.

  • Yes. It starts from what digital marketing is and how customers find a business online, then builds toward campaigns you plan and run yourself.

Course enquiry

Ask About Digital Marketing

Send your question and a counsellor will call you back. No obligation to enrol.

  • Live Project Training
  • Internship Certificate
  • Placement Assistance
  • Industry Mentors
  • Interview Preparation
  • Online + Offline Mode

4 Months · Online / Offline

  • 100% Free Counselling
  • No Spam Calls
  • Career Guidance Included

We use your number only to answer this enquiry.

Ready to start your learning journey?

Build practical skills, work on real projects and take the next step towards your career.